April 2024 Newsletter
Explore the inspiring Barbie Role Models collection and reflect on International Women’s Day, where Barbie made an impact.
65th
Anniversary Retail Activations
Let’s continue empowering girls and celebrating diversity together! Discover local best practices with Barbie and see how Barbie is making a positive impact in local communities.
LOCAL BARBIE RETAIL ACTIVATIONS
GLOBAL BARBIE RETAIL ACTIVATIONS
PLUS, DON'T MISS OUT ON
HOT WHEELS HIGHLIGHTS:
The Hot Wheels Let’s Race series is now live! Join Coop, Spark, and Dash in high-speed adventures and extreme stunt contests.
Meet the racers: Dash Wheeler, Coop, Spark, and Mac!
Get ready to race into the fast lane with Hot Wheels: Let’s Race!
LET'S KEEP THE EXCITEMENT ROLLING
WITH MATTEL THIS APRIL!
