Welcome to Blue Horizon Licensing, the leader in Brand Licensing in South Africa
We represent Blue Horizon Licensing the exclusive licensing agency for Mattel brands in South Africa, the biggest brand being Barbie. We work with retailers and local partners to develop and market products from Barbie clothing, Hot Wheels backpacks and Fisher-Price home furnishings so that consumers can buy exciting products for the kids that love our brands, and to offer retailers and partners’ the opportunity of growing their business
WHAT WE DO
Brand Licensing
Brand Management
Brand Strategy
BRANDS WE REPRESENT
RECENT WORK
The Fashion Industry Post COVID-19
“This is a wake-up call for both us as consumers [...]
A New Way of Living
If anyone had told me a year ago, that I [...]
Mattel Activities for Your Long Weekend
With the April long weekend fast approaching, and another [...]
Barbie Magazine Available for Digital Download
We have made Issue #185 available for download so [...]