Loading...

Welcome to Blue Horizon Licensing, the leader in Brand Licensing in South Africa

We represent Blue Horizon Licensing the exclusive licensing agency for Mattel brands in South Africa, the biggest brand being Barbie. We work with retailers and local partners to develop and market products from Barbie clothing, Hot Wheels backpacks and Fisher-Price home furnishings so that consumers can buy exciting products for the kids that love our brands, and to offer retailers and partners’ the opportunity of growing their business

WHAT WE DO

BRANDS WE REPRESENT

RECENT WORK

How Have Toys Shaped Your Life?

If Amazon’s prediction of what the best-selling toys this Christmas [...]

Retail Innovation & Adaptability

Although we are experiencing and living through some of the [...]

Mandela Day 2020

Each year we as Blue Horizon Licensing look for opportunities [...]

Categories on the Rise

South Africans’ patterns are seemingly settling into a new normal [...]

Click edit button to change this code.