Explore the latest collaboration between Barbie and Jenna Clifford.

Explore the latest product collaborators and exciting updates happening from within Mattel Inc.

Discover Barbie's latest updates, cultural relevance, her role in supporting women’s health, and new content.

Discover Barbie's latest updates, cultural relevance, her role in supporting women’s health, and new content.

Release of #BarbieTheMovie teaser trailer has just been released !

Release of #BarbieTheMovie teaser trailer has just been released !

Release of #BarbieTheMovie teaser trailer has just been released !

As a style icon since 1959, Barbie is still influencing fashion trends – and in 2022, a new trend is taking the world by storm: Barbiecore.

Get ready for another magical adventure with Barbie! Barbie Mermaid Power is now on Netflix, promising an hour of fun, friendship and underwater excitement.

June 2022 Newsletter Ryan Gosling has been officially announced as taking the role of Ken in the new Barbie movie, [...]