MARCH 2025 NEWSLETTER

MARCH 2025 NEWSLETTER

Thrilling new launches, collaborations and partnerships in the worlds of Barbie and Hot Wheels!

The future is looking bright with a series of exciting collaborations and launches in the pipeline!

Get ready for Hot Wheels x H&M’s updated collection, featuring unisex racing tops and jerseys for adults, and monochromatic pjs and a jersey for Hot Wheels kids. Plus, for the young racers, check out the fun new racer jumpsuit for kids, combining speed and style in true Hot Wheels fashion!

YM Inc kicks off the year with a fantastic Hot Wheels x YM Inc collaboration! This partnership brings a full range of men’s, ladies’, and boys’ loungewear, outerwear, and accessories to the market, bringing Hot Wheels excitement into everyday fashion for all ages.

Barbie is making waves globally with her stylish new collaboration with G-Shock! With a bright pink, monochromatic base and Barbie™ logo accents, this collaboration is set to turn heads worldwide!

Barbie continues to impress with the Barbie x YM Inc collection, featuring a stunning full range of ladies’ and girls’ loungewear, accessories, HBA accessories, and even pet apparel. With the first execution of the year, Barbie’s blend of charm and style will soon
be available for every fabulous fashionista!

Get cozy in style with Barbie x Primark’s latest collaboration, featuring comfy loungewear items including leg warmers, hoodies, and jumpers. The collaboration also includes a gorgeous new Barbie x Primark dress, staying true to Barbie’s iconic, fun-filled aesthetic.

Barbie takes on the sportswear world with the Barbie x Reebok collaboration, bringing a sporty-chic collection perfect for active days needing a touch of Barbie style. It’s the ultimate mix of fitness and flair!

Barbie x BCF is bringing the adventure to life with a collection designed for little explorers! Whether it’s Barbie Crocs for splashing around, or fishing shirts for little legends, this collection is perfect for outdoor fun and fashion. Get ready for some Barbie-inspired gear made for young adventurers!

Stay tuned for more updates as the exciting worlds of Barbie and Hot Wheels continue to grow, bringing more amazing collaborations your way! young adventurers!